Meet The Team | Senior Helpers of Palm Coast
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Serving Flagler, Volusia, St Johns counties and surrounding areas.
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Serving Flagler, Volusia, St Johns counties and surrounding areas.
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Why Senior Helpers?

Bette and Bernie Fitzgerald with their daughter Elizabeth

More than 90 percent of seniors want to age in their own home with dignity but getting the right type of care can seem daunting. At Senior Helpers we believe that getting the best care for your loved ones should not be complicated.

Bette and Bernie Fitzgerald opened their Senior Helpers office in 2014 because of their passion for helping others and commitment to delivering the best possible in-home care experience to seniors and their families. Currently, their Senior Helpers operation proudly services clients across nine different Florida counties.

 

Our Committment

Our Committment

Senior Helpers is dedicated to providing the highest quality care and client service in the industry. Our caregivers are background screened, trained and expertly matched to meet the need of each client we serve.

We don’t send a stranger.  We understand that one of the most difficult aspects of being the client of a home care agency is having caregivers show up at our door without being properly introduced or prepared. Or in the case of having a substitute, not getting any advance notification of a change — then dealing with substitutes who were poorly prepared to provide appropriate care. With Senior Helpers, this should not happen. We are dedicated to providing proper introductions and timely communication of any required change in service staff. And all caregivers are fully briefed on client needs, preferences and care plans before being added to a shift.

Caregivers are supervised employees, not independent contractors. We are not a referral service or “nurse registry,” where workers are assigned to cases, leaving families to sort through the fine points themselves — whether taxes get paid, whether background checks have been performed, whether they’re bonded and insured. We do all these things in advance of hiring caregivers, along with testing caregiver skills, verifying credentials, and speaking with families and employers they’ve worked with before. All of our caregivers work under the strict supervision of an assigned Caregiver Manager and Registered Nurse.

Safety and security is our first priority.  Everyone at Senior Helpers is focused every day on delivering top quality in-home care that is safe and secure for both clients and caregivers. Caregivers receive continual health education and skills assessments in critical areas such as hand hygiene, use of Personal Protective Equipment (PPE), home safety and sanitization. All caregivers and clients are regularly screened for any signs of illness or health concerns.  Caregivers are provided with and required to correctly use PPE, such as gloves, masks and hand sanitizer, while working with clients.  

Quality caregiving starts with education. All of our caregivers are tested and certified as either Home Health Aides (HHAs) or Certified Nursing Assistants (CNAs). Each undergoes skills assessments when on boarded to the agency and regularly thereafter. Ongoing training is required for caregivers in areas such as infection control, hygiene, nutrition, home safety, and Alzheimer’s/Dementia and Parkinson’s care. This unrelenting focus on information sharing, education and training gives our staff the proficiency needed to best serve and protect our vulnerable clients.

Focus on the client. Senior Helpers employs proprietary programs to assess each client’s health status, goals and concerns. Our Staying Home Safe® program and proprietary Life Profiles® patient scoring assessment tool gives us an elevated focus on clinical best practice in client care designed to reduce or prevent readmission to hospitals and skilled nursing facilities. 

Our process

Our process

The first step in the process is a complimentary, initial in-home care assessment with a Senior Helpers consultant. This assessment can help you understand the true needs of your loved one, and your options. Together we can discuss their needs, our senior care services and determine what’s best for your entire family.

We will cover:

  • Your family's specific goals
  • Your loved one's daily plan design and schedule
  • Pricing and payment methods
  •  Implementation process
  • Ongoing communication and follow-up plan

Meet Our Team

Bernie Fitzgerald

Bernie Fitzgerald

Owner
Bette Fitzgerald

Bette Fitzgerald

Owner
Pamela Mayo

Pamela Mayo

Director of Operations and Client Services

Pam has been with Senior Helpers since we opened our doors in 2014.  Throughout her career, she has held several caregiving, administrative and managerial roles across the home health field. Having once been a certified nursing assistant before joining our team, Pam has a deep and broad understanding of what it takes to consistently deliver quality in home care and client service. She had steadily advanced within the organization, most recently serving as our Office Manager. Currently, she has responsibility for oversight and management of the daily operations and staff for our multiple locations, as well as serving as our primary client relations liaison. Outside of Senior Helpers, Pam spends her time with her children, grandchildren and enjoying any beach.

Robin Rowe

Robin Rowe

Scheduling Coordinator

Robin is responsible to creating and maintaining client care schedules in our management system to ensure that care is provided to our clients when and where they’ve requested it. She has a broad understanding of each caregivers’ strengths, background, experience and personality and works diligently to assign them to cases that match the unique needs of each client. She has an extensive background in staff scheduling and care management. Robin is often on call after hours, providing families and caregivers with additional 24/7 support.  When not working at Senior Helpers, Robin enjoys spending time outdoors with her family. going to the beach, camping, canoeing, and kayaking.

Serena Fisher

Serena Fisher

Community Relations Manager

Serena joined Senior Helpers in 2019 and has been engaging with clients, prospects and partner organizations with marketing efforts that drive and support our rapid growth. She works closely with our office administration and scheduling team to clearly convey client needs, develop care plans and strategize about the best level, types and timeframes to deliver personalized care. Serena is a native Floridian and mother of two beautiful daughters. In her spare time, she loves spending time outdoors with friends and family.


Great coordination between client, client’s family and staff.

Areas We Serve

Senior Helpers Palm Coast provides a full range of senior home care services for you or your loved one—from companionship and housework help, to more complex care services, including disease management, Live-In and 24-hour care services.

Senior Helpers Palm Coast serves the cities and towns of:

  • Palm Coast
  • Bunnell
  • Flagler
  • St. Johns
  • Volusia County
  • St. Augustine